The Noni Advantage--What Makes Noni So Vital To The Human Body?

In 1953, Dr. Ralph Heinicke, a leading biochemist who worked for the Pineapple Research Institutein Hawaii, was introduced to an interesting ingredient found in pineapple stems.

Working for the Dole Company and for the Pineapple Research Institute, Dr. Heinicke extracted and studied a crude Bromelain mixture that originated in the stem of the pineapple. 

Bromelain was thought to have a positive effect on a number of ailments or body malfunctions,and Dr. Heinicke sought to find the active ingredient.

After extensive research, Dr. Heinicke found that the active ingredient in this crude mixture was actually an enzyme he later named Proxeronine. But by 1977, Proxeronine from Hawaiian pineapples had lost 97% of its effectiveness due to soil depletion.

As he continued his research, Dr. Heinicke discovered that the noni fruit was an ever richer source of Proxeronine than the pineapples. Proxeronineisan essential element in the critical Xeronine system.

TAHITIAN NONI® JUICE Supplies the Body with Proxeronine-the Building Block for Xeronine

The proof of the special nature of TAHITIAN NONI® JUICE is found in the chemistry of the and the human body.  In order to survive, the body requires a substance known as xeronine.  Xeronine occurs naturally in all plants and animals.

When proteins combine with xeronine, the combination becomes a powerful tool that produces energy and sends chemical signals between cells for proper and healthy cell growth and maintenance.

Morinda citrifolia fruit contains a compound known as proxeronine.  When consumed, proxeronine combines with an enzyme called proxeroninase in the intestine and the result is xeronine.

Proxeronine has become less and less available due to depleted soils and changes in diet. The xeronine system is very delicate and complex.  If one small part of the system is missed, then nothing works.

An inadequate supply of xeronine in the body means that illness is prolonged and injuries are slower to heal.

As a result, a good source of supplemental proxeronine is needed and Dr. Ralph Heinicke pioneered the study of proxeronine and has discovered the only method available today to test for proxeronine.

Morinda is the only company in the world with access to this method and technology, assuring proxeronine levels are consistent and proper in each bottle of TAHITIAN NONI® JUICE .

" I have devoted much of my life to the study of this unique substance that I have named proxeronine.  I am convinced of the tremendous benefits achieved by furnishing the body with a proper supply of this material. The fact that Morinda has finally developed a way to bring noni juice to the market delights me.  I am an enthusiastic consumer of TAHITIAN NONI® JUICE and support the mission of Morinda 100%."---Dr. Ralph Heinicke,Ph.D.

TAHITIAN NONI® JUICE Is The Most Available And Predictable Supply Of Proxeronine Known

Conventional diets are not a reliable source of Proxeronine. Due to the increase of chemical fertilizers, the depletions of soils and the over processing of foods, many important micronutrients needed for the biosynthesis of Xeronine in the body have been lost.

TAHITIAN NONI® JUICE is the key to remedying this dilemma.  It has been discovered that the noni fruit contains great quantities of Proxeronine.  In fact, the juice of the nonifruit is the best, most available and predictable supply of Proxeronine.

With other sources being so unreliable, it is readily apparent how powerful noni juice from the nutrient-rich soils of French Polynesia can be in supplementing the diet with this essential ingredient.

The History Of Morinda Citrifolia

Ancient manuscripts, handed down from generation to generation, cite Morinda citrifolia or nonifruit as the primary ingredient in the natural health preparations of ancient Polynesian peoples.

Ancient peoples, from what is now known as French Polynesia, colonized islands through out the South Pacific.  As they made their voyages from island to island in ocean-going canoes, they brought with them sacred plants from their home islands.

The noni plant is known as the queen of these plants.  Within the lush unspoiled islandsof French Polynesia (the best known of these islands is Tahiti) the noniplant flourishes.

It is from this tropical paradise that our TAHITIAN NONI® JUICE originates.

It is considered to be one of the most beautiful plants in the islands and a valued addition to a traditional Polynesian garden.

Reaching heights of 15-20 feet, the plant yields year-round fruit that is approximately the size of a potato.  The blossoms of the tree are a creamy white color and when ripe, the fruit turns yellow then white.

Because of the ideal climate and soil conditions as well as the fact that the islands are still in their pristine condition, Morinda, Inc.  determined that Tahiti was the unparalleled source of noni fruit.

The Ministry of Agriculturein Tahiti has secured a preferred agreement with Morinda for the export of 100% pure TAHITIAN NONI® JUICE .  Morinda will be known forever as the company that brought this amazing product to the market and popularized it worldwide.

We will always be the leader of Tahitian Noni® products and the exclusive source of 100% Pure TAHITIAN NONI® JUICE .

Morinda, Inc. derives its name from the scientific name of the noni plant: Morinda citrifolia.